Comparison
Automo Soft vs Selly Automotive
Selly Automotive focuses on CRM for independent dealers. Here is how a complete all-in-one DMS compares when you need more than just lead management.
What is Selly Automotive?
Selly Automotive is a CRM and sales management tool designed for independent used car dealers. It focuses on lead follow-up, customer communication, and sales process management. Like other CRM-only tools, Selly is typically used alongside a separate DMS for inventory and deal management.
Pricing comparison
Automo Soft
Automo Soft plans start at $29/month (Supersonic) and $59/month (Hypersonic). 14-day free trial included. Includes both DMS and CRM.
Selly Automotive
Selly Automotive pricing is available on their website. As a standalone CRM, it is an add-on cost on top of whatever DMS you are using for inventory and deals.
What Automo Soft offers beyond a standalone CRM
Complete DMS plus CRM in one subscription
Automo Soft covers inventory management, a dealer website, deal management, invoicing, and CRM — all starting at $29/month. You do not need to maintain separate subscriptions for your DMS and your CRM.
AI-powered lead assistance
Automo Soft includes an AI chat assistant on your website that helps visitors find vehicles and captures lead information even when you are not available. Leads go directly into your CRM.
Dealer website with built-in lead capture
Automo Soft includes a professional dealer website where every contact form, inquiry, and chat conversation feeds directly into your lead management dashboard — no manual importing.
Google reviews on your website
Automo Soft automatically syncs your Google reviews and displays them on your website, building buyer trust and social proof without any manual work.
Facebook Marketplace posting with listing management
Automo Soft includes a built-in Facebook Marketplace posting tool. List, schedule, and manage your vehicles on Marketplace directly from your dashboard. Leads from Marketplace feeds into your CRM.
Referral program included
Automo Soft includes a dealer referral program. Refer another dealer and earn a discount on your monthly subscription — a benefit that reduces your ongoing cost as your network grows.
Frequently asked questions
Is Automo Soft a replacement for Selly plus my existing DMS?
Yes. Automo Soft covers CRM, inventory management, deal writing, invoicing, and dealer website in one subscription. It replaces the need for both a standalone CRM and a separate DMS.
Does Automo Soft integrate with Facebook Marketplace for lead capture?
Yes. Automo Soft includes Facebook Marketplace posting tools and captures leads from Marketplace inquiries into your CRM dashboard — all in one place.
How does Automo Soft help with after-hours leads?
Automo Soft includes an AI auto-responder chat mode. When you are not available, the AI assistant responds to website visitors, answers common questions, and captures contact information so no lead is lost overnight.
Other comparisons
Ready to see Automo Soft in action?
Start your 14-day free trial today. No credit card required. No long-term contract.