How to set up live chat on your dealer website

Before configuring your chat widget, decide which mode best fits your operation. Human mode is best if you or your team is available to respond to chats in real-time during business hours. AI auto-responder is best for answering common questions automatically when you are busy. Smart AI Assistant mode handles open-ended conversations intelligently — ideal for dealers who want 24/7 coverage.

You can switch between modes at any time from your dashboard settings. Many dealers use human mode during business hours and AI auto-responder after hours.

From your dashboard, navigate to Website Settings and open the Chat section. Toggle the chat widget on. The widget immediately appears on your dealer website — a chat bubble in the bottom corner of every page.

Configure the welcome message that appears when a visitor opens the chat. Something like 'Hi! Looking for a specific vehicle? We can help.' works well — direct and inviting.

If you choose the Smart AI Assistant mode, configure it with information about your dealership: location, hours, contact details, and any specific policies (financing availability, trade-ins accepted, etc.).

The assistant uses this information along with your live inventory to answer buyer questions accurately. Test it by asking a few questions yourself — ask about a specific vehicle in your inventory, your hours, and your location.

Configure where you receive chat notifications. Enable email and browser notifications so you know immediately when a visitor starts a conversation during your working hours.

In human mode, a quick response time makes a significant difference. A buyer who starts a chat and gets a response within 30 seconds is far more likely to convert than one who waits 10 minutes.